FEATURED CITIES
connecting communities through craft.
Featured Cities are dedicated community partners.
They activate citywide, craft-focused experiences across Maine, organizing and promoting a weekend of programming that brings together artists, businesses, and community stakeholders. During Maine Craft Weekend, these towns and downtowns are highlighted as vibrant hubs of craft, community, and unique local character.
Six Months of Promotion
Featured City partners receive a sponsorship package designed to elevate their weekend programming and position their community as a hub for craft.
Campaign Timeline: May - October, 2026
Marketing Channels: Email and social campaigns, press outreach, media partnerships, and print promotions
Extended Visibility - New!: 11-month placement (May 2026–April 2027) on a dedicated Featured City landing page, including logo, community description, and a regional map highlighting all participating events.
Pictured: Maine Craft Weekend proudly partners with Down East Magazine to promote its annual Featured Cities.
2025 audience & reach
130 Open studios & events across Maine
4,000+ estimated studio visitors statewide*
Regional audience:
68% Maine | 32% out-of-state25,000 website visits during peak campaign (July–October 2025)
12,000+ email subscribers with a 41% open rate
25,000+ social followers generating 160,000+ campaign impressions
*based on participant reporting
campaign performance
35,700+ engagements | 6,000+ link clicks
Our campaigns drive both artist participation and public attendance:
Artist Recruitment Campaign:
1,700 engagements | 1,141 clicksPublic Campaign:
34,000 engagements | 4,930 clicks
Pricing
Base Plan
$750
Down East Ad Inclusion
$600
Total Investment
$1350
Benefits
Dedicated Featured City map & landing page
Inclusion in Statewide interactive map with unlimited listings
Free inclusion for all Featured City participants
Branding in all campaign materials
Social Media & Email Features
Yard signs, posters, and postcards
Opt-in Down East Magazine Ad
The goal of maine craft weekend is to create a unified, accessible craft experience at the local level, one that drives visitation, supports artists and small businesses, and strengthens community identity through collective action.
ready to get involved?
Contact us to learn more!
